Monday, 30 January 2017

Website maintenance for continuous growth

When you own a website, it should be nurtured carefully and there are few things you must do in order to maintain your website. Make sure that it is running fine and ensure that your efforts are just not going in a vain. If your website is not functioning properly you could be losing valuable customers.

Domain Name: Ensure that your domain name is registered as few people will not be aware of the expiry date of their domain name and then their website goes down without their knowledge. Ensuring that you have the relevant contact information particularly for the administrative contact- the one who receive emails regarding a domain name and also make certain that email should be a group as one or more person can receive emails.

Website Software: Stay always updated with your software like CMS or kind of scripts like PHP, DotNet, and Perl etc. Keep checking the updates notifications from the software publisher and also your site host must be updating the core server software.

Web statistics: This allows you to know that who is visiting your website, how they got there and where they come from. This process helps you to stay updated on your website traffic so that you can improve your rankings for your website.

Testing: The forms, newsletter, sign up forms all these should be tested regularly to ensure that they are properly functioning.

Link checking: If your site has links directing to the other websites do make sure that those particular links are working properly or no so that your website will remain as the firm asset on which the search engine will rate higher in rankings.

This should be a responsibility of every website owner as the person must be up to date on the latest tools and techniques.

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